This year’s Holiday deals have been crazy, right? There are actual studies about the intensity level: more companies are going all out with deeper discounts, more aggressive campaigns, running multiple promotions throughout longer periods of time, etc. While abundance in deals is a great thing to have, there is such a thing as overkill (True Botanicals sent out 3 emails in 10 hours just in case you forgot they’re running 20% off), so below, the deals we’re really shopping for ourselves.
A good bathrobe is everything. Spending Sundays masking? Starting your morning with a cup of tea? What do all your self-care moments have in common? A good robe to set the scene. Nick Axelrod of Necessaire asked for recs and Brooklinen came out on top. You can’t go wrong with any of their versions but we’re partial to their Super Plush which is incredibly soft, like slipping into a cloud.
AWAY’s The Mini is among our most coveted. Ideal for safekeeping the most prized travel essentials and products (think face mist, sheet mask, hand cream) during travel. The Mini’s used to be a Holiday exclusive that sold out the same day they were released over the newsletter, but this year, they finally upped the run so be sure to snag one.
Tech: Computers, Cameras, Storage
Okay, Apple has shit deals so don’t shop there because who wants a $200 iTunes gift card when purchasing a $2500 laptop? Instead, try BH Photo Video which at the very least, matches the discount as an actual price adjustment. They’re also good for cameras like the Sony A7III. For storage, Amazon still seems like the place to be, this 500 GB SSD from Samsung is a sweet deal at under $60. We recommend SSD over HD because they’re quick, there are no moving parts so they’re usually way lighter and smaller, and more durable making them perfect for travel.
Individual brands are where it’s at right now with the exception of Violet Grey because they’re having a tiered dollar spend promotion — which we usually hate but you can get some brands like Vintner’s Daughter included in the promotion which is otherwise excluded from all sales. We also had to get the Victoria Beckham x Augustinus Bader Cell Rejuvenating Priming Moisturizer collab, not to mention the actual cream from Augustinus Bader, add it all together and we’ve already hit the $100 off $500 tier. Basically, it’s not the “biggest” sale but is probably the only time you’ll get the aforementioned products with any sort of discount.
We make no secret of the fact that we’re fans of microcurrent treatments. NuFace is a favorite, some report visible results overnight, others over time but everyone loves it as a workout for the face that keeps everything lifted and firm. Use the 25% off to score your own device, and if you already have one, get one of those attachments – the one for smile lines and eye wrinkles looks promising.
NECESSAIRE is the line co-founded by Nick Axelrod, formerly of Into The Gloss. And they’re offering deals. We think the full kit is where the value is, you can get an entire scent set with a $45 discount at just $80. We’re partial to the Eucalyptus Body Collection though Sandalwood calls to us as well.
YÜLI sales always drive fans into a frenzy because they have a tighter distribution than Biologique Recherche and without PR/ads have managed to do what few brands outside of Glossier/Kylie can: engage actual loyal fans. Their deal is 10% on any order, then 15% over $200 and the kicker – 20% over $300, a % that has never existed with this brand before. This year, they’re also playing retailer with a limited Holiday Shop featuring picks designed to be agreeable for everyone in new categories: make-up and supplements that are hard to find elsewhere but really good.
Deciem is running 23% off which is an odd number but this brand loves it abnormal, right? We like to play scientist with their Ordinary line of serums, a lactic acid here, a B5 drop there, you get the gist. Their price points aren’t high to begin with, especially for the Ordinary, so the absolute discount won’t look like you saved a lot but it’s just nice to be able to score even the dirt-cheap stuff for a nice discount.